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Your Growth Engine for B2B Marketing

As your embedded B2B marketing partner, zazzy brings the strategic depth, creative precision, and pipeline focus that turns marketing spend into measurable revenue. Holograph clients get a dedicated growth team - one that understands complex sales cycles and builds campaigns that actually close deals.
Let’s Talk Growth

Your Dedicated B2B Marketing Partner for Pipeline-Driven Growth

With zazzy and Holograph working together, your business gets an integrated marketing engine - brand positioning, demand generation, conversion optimisation, and LinkedIn growth - everything connected to pipeline metrics that matter.
4
Global Offices
9+
Years of B2B Marketing Expertise
360°
Integrated Marketing Services
50+
B2B Campaigns Delivered

B2B Marketing Services Built for Pipeline Impact

Every service connects to one thing: revenue. zazzy and Holograph's integrated approach means your brand, your campaigns, and your website all work together - driving qualified opportunities through the funnel, not vanity metrics to a dashboard.

Brand-Forward Demand Generation

Product issue and tracking
Most B2B demand generation fails because the brand positioning underneath it is weak. We build demand generation on a foundation of sharp brand positioning that resonates across the buying committee. Brand strategy drives campaigns. Campaigns drive qualified pipeline.

B2B Lead Generation (PPC & SEO/AEO)

Product issue and tracking
Google Ads, LinkedIn Ads, SEO, and Answer Engine Optimisation - managed for one metric: qualified pipeline. Our B2B lead generation campaigns target decision-stage buyers actively searching for solutions. Every keyword, every landing page maps to the buyer journey.

Email Marketing & Nurture Sequences

Product issue and tracking
B2B buyers engage with 62+ touchpoints before signing. Email nurture sequences keep your brand in the conversation across that entire journey - automated campaigns, re-engagement flows, newsletter programmes. Segmented campaigns generate 100% more clicks than generic blasts.

Website Development & Conversion Optimisation

Product issue and tracking
B2B buyers complete 57-70% of research before talking to sales. We build websites on Webflow and Adobe Experience Manager designed around conversion paths - then optimise every page, form, and CTA through A/B testing. A single-point conversion lift cuts acquisition cost by 15-25%.

LinkedIn Growth & Brand Expression

Product issue and tracking
80% of B2B social leads come through LinkedIn. We build founder-led thought leadership programmes and organic campaigns backed by scalable design systems - consistent visual identity across every touchpoint, from LinkedIn content to pitch decks to product collateral.

The Holograph × zazzy Advantage

When Holograph's enterprise technology expertise meets zazzy's B2B marketing depth, clients get something rare: a partner that understands both what you're building and how to bring it to market.

Embedded Partnership

B2B marketing requires consistency and depth. Your team gets a dedicated marketing partner who understands your ICP, your sales cycle, and your pipeline targets - not a vendor who disappears after deliverables ship.

Global Local Execution

With offices in the USA, Dubai, and India, zazzy & Holograph supports clients across various time zones. We understand the regional nuances if you ar eGCC markets, scaling across APAC, or growing your presence in the US.

Pipeline-First Thinking

Every campaign, every piece of content, every design decision connects back to pipeline and revenue. We measure success in qualified opportunities generated and deals influenced the metrics that actually matter.

Full-Stack Marketing

Brand strategy, lead generation, email marketing, website development, conversion optimisation, LinkedIn growth, visual systems - all under one roof. No handoff friction or ginger-pointing between agencies.

Built for B2B

We recognize that a CMO assesses marketing differently than a CFO. Our strategies take into account the complexities of emerging buying committees and the extended sales cycles in B2B lead generation.

Transparent Collaboration

Real-time dashboards, regular strategy calls, and a straightforward assessment of what's working (and what isn't). No black boxes or jargon-heavy reports designed to obscure results. We prioritize transparency.

How We Collaborate

Your growth ambitions, our marketing expertise - tailored B2B strategies with precision and continuous optimisation.
01

Discovery & Audit

Audit your ICP, sales cycle, pipeline gaps, and competitor positioning to identify where the real opportunities are.
02

Strategy & Positioning

Brand positioning aligned with demand generation - messaging frameworks, channel selection, and campaign architecture tied to revenue targets.
03

Execution & Integration

Coordinated launches across all channels - embedded as your team extension with CRM integration for clean attribution.
04

Optimisation & Scale

Continuous A/B testing, performance reviews. Double down on what works - a marketing engine that scales with your growth.

Ready to Build a Marketing Engine That Drives Revenue?

Holograph clients get priority access to zazzy's B2B marketing expertise. Let's talk about where your pipeline needs to be in 6 months - and build the strategy to get there.
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